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		<title>iS Monthly News</title>
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		<description>Latest news updates from iS Monthly</description>
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		<copyright>Copyright 2010 Jordan Communications. All Rights Reserved.</copyright>
		<lastBuildDate>Wed, 10 Mar 2010 16:26:09 GMT</lastBuildDate>
		<ttl>20</ttl>
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			<title><![CDATA[Google launches app marketplace]]></title>
			<description><![CDATA[GOOGLE has launched what it calls its Apps Marketplace, allowing third parties to write apps and market them through one portal. These apps will all be compatible with Google Apps, as opposed to a specific mobile operating system.
]]></description>
			<pubDate>Wed, 10 Mar 2010 01/01/1900 16:24:00 GMT</pubDate>
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			<title><![CDATA[Mobile retail market set to exceed $12 Billion by 2014]]></title>
			<description><![CDATA[JUNIPER Research has found that one-to-one marketing is anticipated to  
exceed $12 billion by 2014.]]></description>
			<pubDate>Tue, 09 Mar 2010 01/01/1900 13:02:00 GMT</pubDate>
			<link>http://www.ismonthly.com/news-events/news9C80CA74224E402FBF26DBDEB735FD51.asp</link>
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			<title><![CDATA[Advertising ringback]]></title>
			<description><![CDATA[THE MOBILE Marketing Association (MMA) has announced the publication  
of a whitepaper about the marketing and advertising opportunities and  
considerations associated with the growing area of ring-back tones  
(RBTs).
]]></description>
			<pubDate>Mon, 08 Mar 2010 01/01/1900 14:32:00 GMT</pubDate>
			<link>http://www.ismonthly.com/news-events/news5719D71F067E47D6873795F848381DA3.asp</link>
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			<title><![CDATA[Mobile marketing helps to drive online engagement]]></title>
			<description><![CDATA[BUSINESSES that employ mobile marketing techniques drastically improve  
the likelihood that clients will engage with their online campaign,  
new figures show.]]></description>
			<pubDate>Mon, 08 Mar 2010 01/01/1900 14:26:00 GMT</pubDate>
			<link>http://www.ismonthly.com/news-events/news0394BA1BF3C14A979E73A81F82BE818F.asp</link>
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			<title><![CDATA[ChaCha adds Facebook to its ad venues alongside iPhone and Twitter]]></title>
			<description><![CDATA[CHACHA Search, the US-based ad-supported mobile search service that answers the specific questions of users, has launched a new Smart Friend Facebook app that makes available question-and-answer content for sharing on the social network. 
]]></description>
			<pubDate>Fri, 05 Mar 2010 01/01/1900 10:00:00 GMT</pubDate>
			<link>http://www.ismonthly.com/news-events/newsB05CF6006D77438C9B85E4B980D44374.asp</link>
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			<title><![CDATA[UK Business leaders lack confidence in political parties to deliver Digital Britain Bill]]></title>
			<description><![CDATA[HOTWIRE, the technology public relations agency, and CPR, its sister public affairs firm, have today warned that UK business and IT leaders have been left confused, uninspired and uncertain by the main political parties' policy agendas for Digital Britain. 
]]></description>
			<pubDate>Thu, 04 Mar 2010 01/01/1900 13:29:00 GMT</pubDate>
			<link>http://www.ismonthly.com/news-events/news87B7AE2420374A15AB3BC8CD2BF603C5.asp</link>
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			<title><![CDATA[OFT clears Orange and T-Mobile merger]]></title>
			<description><![CDATA[ORANGE and T-Mobile's merger, has been cleared by the Office of Fair Trading
(OFT), in a move that could mean more choice for consumers not less.]]></description>
			<pubDate>Wed, 03 Mar 2010 01/01/1900 15:45:00 GMT</pubDate>
			<link>http://www.ismonthly.com/news-events/newsD0AC7B2925D7478ABC86CF45B9370164.asp</link>
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			<title><![CDATA[Social Media becoming essential marketing tool]]></title>
			<description><![CDATA[SOCIAL media is an essential marketing tool which companies are embracing in 2010: 70 per cent of senior marketing executives surveyed are planning new social media initiatives during this year, according to a new survey from Marketing Executives Networking Group (MENG) and Anderson Analytics.]]></description>
			<pubDate>Wed, 03 Mar 2010 01/01/1900 15:45:00 GMT</pubDate>
			<link>http://www.ismonthly.com/news-events/news8901956243A94E538891EDDB6A4A3328.asp</link>
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			<title><![CDATA[Trinity sees growth in mobile ticketing]]></title>
			<description><![CDATA[TRINITY Mobile, the mobile ticketing, mobile couponing and mobile  
marketing company, has announced growth in mobile ticketing.]]></description>
			<pubDate>Wed, 03 Mar 2010 01/01/1900 15:42:00 GMT</pubDate>
			<link>http://www.ismonthly.com/news-events/news1CE21D1A9547492687C359ABB893113C.asp</link>
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			<title><![CDATA[Mobile marketing gives conference an edge]]></title>
			<description><![CDATA[A STATE of the art Mobile Marketing App, developed by Mobile Fringe, has been designed for the International Council of Shopping Centres, Inc. (ICSC) Fusion Conference.]]></description>
			<pubDate>Tue, 02 Mar 2010 01/01/1900 15:58:00 GMT</pubDate>
			<link>http://www.ismonthly.com/news-events/news8EC2BF71FF524C83BFE0EDAC8FB3B4EB.asp</link>
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			<title><![CDATA[The importance of Twitter for mobile marketing]]></title>
			<description><![CDATA[SONY VAIO'S Twitter account has generated over &#163;1 million in sales. Twitter is becoming an increasingly powerful tool for marketers, with a recent post on the social media site's blog revealing that its users now tweet 50 million times per day - at an average of 600 per second.]]></description>
			<pubDate>Tue, 02 Mar 2010 01/01/1900 14:48:00 GMT</pubDate>
			<link>http://www.ismonthly.com/news-events/news59A93B877EAC4CEEAF104B6BDDA65EA3.asp</link>
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			<title><![CDATA[Jobs lost as 118-118 call centre set to close]]></title>
			<description><![CDATA[THE 118-118 directory enquiries centre in Plympton, Plymouth, is set to close in June with the loss of 180 jobs. 
]]></description>
			<pubDate>Tue, 02 Mar 2010 01/01/1900 09:57:00 GMT</pubDate>
			<link>http://www.ismonthly.com/news-events/news6CA55F23A43447F1A86484990BDDD84D.asp</link>
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			<title><![CDATA[Google Nexus One available on Vodafone]]></title>
			<description><![CDATA[GOOGLE NEXUS ONE should be available on Vodafone from April 2010.
]]></description>
			<pubDate>Mon, 01 Mar 2010 01/01/1900 16:13:00 GMT</pubDate>
			<link>http://www.ismonthly.com/news-events/news53AE83B6FD224626B57648C61232BA48.asp</link>
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			<title><![CDATA[Twitter to launch ad based model]]></title>
			<description><![CDATA[TWITTER is devising a new advertising model that will show adverts in peoples' feeds and try to supplant third-party services such as Tweetdeck, according to reports.]]></description>
			<pubDate>Mon, 01 Mar 2010 01/01/1900 14:19:00 GMT</pubDate>
			<link>http://www.ismonthly.com/news-events/newsF2431158198B40B78568F69AAC9CC1D5.asp</link>
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			<title><![CDATA[Placecast launches location-based mobile marketing service]]></title>
			<description><![CDATA[PLACECAST has today announced the launch of ShopAlerts, a service that delivers location-triggered mobile messages when shoppers enter &#8220;geo-fences&#8221; that can be created around virtually any area. 
]]></description>
			<pubDate>Fri, 26 Feb 2010 01/01/1900 10:54:00 GMT</pubDate>
			<link>http://www.ismonthly.com/news-events/news9C74A77927B24119AB753E90A3FB03C8.asp</link>
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			<title><![CDATA[Smartphone sales up 41 per cent - Gartner]]></title>
			<description><![CDATA[NEW RESEARCH published by research body Gartner has revealed that sales of mobile internet-based smartphones grew strongly in the final quarter of 2009.
]]></description>
			<pubDate>Thu, 25 Feb 2010 01/01/1900 10:34:00 GMT</pubDate>
			<link>http://www.ismonthly.com/news-events/news33F5C5D0A1E14B348B5BFB59D4E14376.asp</link>
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			<title><![CDATA[Orange and T-Mobile set to merge]]></title>
			<description><![CDATA[ORANGE and T-Mobile look set to be given the official go ahead for their proposed merger. Orange, owned by France Telecom, and T-Mobile, which has Deutsche Telekom as its parent company, have almost 30 million combined customers, which will make them the largest telecoms provider in the UK.]]></description>
			<pubDate>Wed, 24 Feb 2010 01/01/1900 16:11:00 GMT</pubDate>
			<link>http://www.ismonthly.com/news-events/newsAF46C89551EC41EFBCAAD3FB06BA0C90.asp</link>
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			<title><![CDATA[Turkcell makes a ton on mobile marketing]]></title>
			<description><![CDATA[TURKCELL, the Turkish mobile operator, generated millions of dollars in revenues by using Mobile marketing and advertising strategies.

]]></description>
			<pubDate>Tue, 23 Feb 2010 01/01/1900 17:16:00 GMT</pubDate>
			<link>http://www.ismonthly.com/news-events/newsFFADF96C75A34C5DAC970B6BD849D36B.asp</link>
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			<title><![CDATA[Yellow Pages Group Purchases 411 Directory Enquiries]]></title>
			<description><![CDATA[CANADA-based Yellow Pages Group (YPG) and 411 Local Search Corp., operator of 411.ca, have joined forces to enhance the services of Yellow pages in Canada. The agreement will enable both companies to create mass online traffic, between YPG's leading Canada411.ca and YellowPages.ca.]]></description>
			<pubDate>Mon, 22 Feb 2010 01/01/1900 15:03:00 GMT</pubDate>
			<link>http://www.ismonthly.com/news-events/news758A268351814B5A80ADF2646349E350.asp</link>
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			<title><![CDATA[Insurance hikes for social media users predicted]]></title>
			<description><![CDATA[UK-BASED insurance comparison site Confused.com, has today warned people who use social media sites such as Twitter and Facebook that they could eventually face hikes in their home insurance premiums. 
]]></description>
			<pubDate>Fri, 19 Feb 2010 01/01/1900 09:43:00 GMT</pubDate>
			<link>http://www.ismonthly.com/news-events/news6AABA5BA658D498A831FDC31C1944BD2.asp</link>
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