Jumptap unveils first mobile advertising solution for Apple's iPad

JUMPTAP, the mobile advertising solutions provider, has today announced the industry's first integrated mobile advertising solution for the new Apple tablet – the iPad.

The new solution leverages Jumptap's targeting technologies to deliver mobile advertising on the tablet device. The integrated solution works across all mobile devices to enable application developers to more widely distribute more content and services.

Advertisers will benefit from advanced targeting, including geo-targeting and location-based services like couponing, as well as having access to the business’ existing network of application developers, whose applications will be among the first content and services on the Apple tablet.

"While the Apple tablet has a larger screen than a phone, the tablet is still attached to consumers on-the-go who have different needs and behavior than PC users," said Paran Johar, chief marketing officer at Jumptap.

"Our mobile technology and business expertise allow us to reach tablet consumers with more relevant and more timely ads than PC-online ad networks."

"We expect the Apple tablet to be a catalyst for a new generation of innovative applications, and we play a key role in accelerating the adoption of such services," continued Johar.

"By helping application developers connect to the consumers that are most likely to be interested in those services at their precise moment of intent, we are playing a key role in accelerating the development of the application publisher ecosystem that, over time, will expand across a wide diversity of devices beyond just Apple."

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