Voices.com parters with VoodooVox for enhanced Directory Assistance

VOODOOVOX has announced a partnership with Voices.com that will allow small businesses to launch their own audio ad campaigns on 1-800-THE-INFO Directory Assistance calls.

Turning waiting time into selling time has always been a strong point for advertisers wanting to leverage In-Call Media, and VoodooVox’s solution is giving advertisers a variety of voices to choose from through their partnership with Voices.com, an online workplace where business owners hire freelance professionals to complete custom audio ads.

A key component of the In-Call Ad Marketplace is the production network, which allows advertisers to easily create audio advertisements quickly and within their budget. VoodooVox has partnered with Voices.com, whose network of 30,000 voice talent professionals is integrated into the VoodooVox-powered service. Through this partnership, advertisers can create interactive audio ads in as little as an hour with the same voices powering the campaigns of brands such as Disney, Coca-Cola and McDonalds.

"Phone calls are becoming the new page views and VoodooVox is leading the development of the voice advertising industry," said J. Scott Hamilton, President and CEO of VoodooVox.

"We're excited about our partnership with the leader in In-Call advertising. We've married our network of voice professionals and ad creation processes with VoodooVox's In-Call Media platform, providing an easy way for all advertisers to create and launch In-Call campaigns," said David Ciccarelli, President and CEO of Voices.com.

VoodooVox's current roster of publishers generates 300 million calls per month, and the company expects that level to grow to 1 billion by late-200

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