SurfKitchen launches mobile internet platform

SURFKITCHEN today unveiled the SurfKit Mobile Internet Platform. The new technology platform overcomes the discoverability, usability and fulfilment challenges typically associated with delivery of mobile Internet applications and services by optimising the user experience across an unrivalled range of devices.

Recent developments in the market have shown that by providing the right experience, dramatic improvements in mobile Internet usage will follow by subscribers. According to a company statement, the SurfKit Mobile Internet Platform is designed to enable the operator to deliver an intuitive and compelling experience to users across an unrivalled range of handsets. It provides operators with an applications storefront, an application launcher and a service creation environment – a widget runtime engine - which enhances mobile application/service acquisition and usability across a broad range of phones.

“The last 6 months in the mobile industry have been incredibly exciting. It’s now well understood that providing choice to consumers and a great user experience are critical ingredients for success,” said Michel Quazza, chief executive officer, SurfKitchen.

“It’s this combined focus – on applications and services acquisition; usability and end-user experience across the broadest range of phones, that directly contributes to driving mobile data revenue”.

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