NEWS

30.08.2010 - iSM taking a short break... >

27.08.2010 - Fonecta to acquire assets of Eniro Finland >

26.08.2010 - Agencies set to fight it out over BBC's mobile marketing >

25.08.2010 - Android users more likely to view mobile ads >

24.08.2010 - A quarter of UK using mobile internet >

20.08.2010 - Foursquare hits back in the battle of location based services >

19.08.2010 - Mobile internet demand drives China Mobile first half profit up by 4.2 per cent >

18.08.2010 - Xinhua intervention sees China's search engine market hot up >

17.08.2010 - Will they...won't they? Facebook set to announce location features? >

16.08.2010 - Facebook acquires Chai Labs >

CURRENT FEATURES

Demand for Information Services remains steady but marketing methods must change

So says AccuraCast MD, Farhad Divecha...

With a new man at the top table...

Who said there is no such thing as a free lunch? Having just switched roles from CTO to Chief Executive, Jingle Networks founder Scott Kliger talks to iSM''s Liam Cowling...

A handful of opportunity...

Mick Rigby, Chief Executive of UK mobile advertising business Yodel is exited about the prospects for mobile advertising. Here he tells iSM why...

Mobile Advertising: targeting the unknown

The promise of mobile advertising is that it enables brand to consumer advertising which is based on a direct relationship with an individual instead of merely a contextual or broadcast one...